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Ep. 64: Evolving The Creative Agency Business

Ep. 64: Evolving The Creative Agency Business ...

Author: IVM Podcasts

Managing young workforces, building businesses around them, and constantly keeping those businesses evolving for what the industry requires is no easy task, and its only gotten more and more complex over the last decade or so. But, in some ways, its gotten simpler as well.This week, Varun talks to Harshil Karia, Founder MD at Schbang, and CEO at Proof Analytics India, to talk about how to build, grow and evolve digital businesses, and where he sees the marketing ecosystem going in the near future.Talk to Varun Duggirala on Twitter and Instagram varunduggi.Talk to Harshil Karia on Instagram harshiljkaria, and on Twitter harshilkaria.You can listen to this show and other awesome shows on the IVM Podcasts app on Android: https://ivm.today/android or iOS: https://ivm.today/ios, or any other podcast app.

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96 Episodes
  1. Ep.00: Introduction
    • 00:49
  2. Ep.01: The Glitch In The System
    • 55:34
  3. Ep.02: Chaos Is Good
    • 46:45
  4. Ep.03: The Blurred Line Between PR & Digital Marketing
    • 39:30
  5. Ep.04: When Audio Is On The Rise, You Monetize
    • 51:58
  6. Ep.05: Marrying Brands With Creators
    • 45:40
  7. Ep.06: Wrapping Up 2018 In Advertising
    • 51:05
  8. Ep.07: Live Events 101
    • 01:02:22
  9. Ep.08: The Editorial Landscape & The Cultural Filter
    • 45:33
  10. Ep.09: Crowdfunding For Creators
    • 42:57
  11. Ep.10: Understanding IP & Creative Rights
    • 44:12
  12. Ep.11: Why Engineers Excel At Creativity
    • 45:31
  13. Ep.12: Bringing Structure To Creativity
    • 43:36
  14. Ep.13: A Conversation About Conversations
    • 49:10
  15. Ep.14: The Bridge Between Platforms & Brands
    • 45:07
  16. Ep.15: The Untapped Potential Of Sports Media
    • 57:58
  17. Ep.16: Culture Curation, Music & What Lies Beyond
    • 57:17
  18. Ep.17: Looking Through The Humorous Lens
    • 48:40
  19. Ep.18: Inside The Complexity Of Agency Life
    • 52:44
  20. Ep.19: The New Age Creative Director
    • 01:01:53
  21. Ep.20: Managing Talent & Human Emotions
    • 48:27
  22. Ep.21: Campus Is The Answer
    • 59:59
  23. Ep.22: People-Powered Influence
    • 48:17
  24. Ep.23: The New Age Of Purpose-Driven Content
    • 50:23
  25. Ep.24: The Voice Of The Youth
    • 01:06:14
  26. Ep.25: AMA: 25 Not Out*
    • 01:16:47
  27. Ep.26: Jack Master Of All Trades
    • 49:54
  28. Ep. 27: Founder To Founder
    • 43:59
  29. Ep.28: The Industry Of Faff
    • 57:22
  30. Ep.29: Pivots, Flux And Production
    • 56:02
  31. Ep.30: Marketers Of Today
    • 59:07
  32. Ep.31: Content Around Content
    • 52:15
  33. Ep.32: Attention Traders
    • 59:30
  34. Ep.33: Branding, Design & The Process
    • 57:22
  35. Ep.34: Evolving The Branded Content Model
    • 54:11
  36. Ep.35: Of Dream Merchants & Entrepreneurship
    • 28:31
  37. Ep.36: Purpose, Communication & Conversation
    • 52:09
  38. Ep.37: The Journey Of Ideas And Advertising
    • 53:25
  39. Ep.38: Radio In The Digital Age
    • 55:54
  40. Ep.39: Blending Left And Right Brains
    • 50:41
  41. Ep.40: Not-so-Micro Storytelling
    • 54:15
  42. Ep.41: Brand Hustlers
    • 48:00
  43. Ep.42: Music Re-Labelled
    • 55:44
  44. Ep.43: Evolving The Digital First Agency Model
    • 52:52
  45. Ep.44: Amplifying And Balancing Subcultures
    • 51:54
  46. Ep.45: The Artists POV
    • 56:58
  47. Ep.46: Mental Health And The Workplace
    • 01:06:35
  48. Ep.47: Unsegmented Director
    • 58:02
  49. Ep.48: Doubling Down On Audio
    • 47:26
  50. Ep.49: The Evolving Marketer
    • 50:41
  51. Ep.50: Stories, Authenticity & Randomness
    • 48:22
  52. Ep.51: New Media & The Publisher Mindset
    • 48:44
  53. Ep.52: Casting Stories
    • 01:04:27
  54. Ep.53: From Creator To Entrepreneur And Beyond
    • 55:06
  55. Ep.54: Hand-Curating Cinema
    • 55:35
  56. Ep.55: From Creative Director To Consumer Experience
    • 59:36
  57. Ep.56: Building A Business Around An Artist
    • 51:14
  58. Ep.57: From Marketer To Angel Investor
    • 47:02
  59. Ep.58: Building Youth Experiences
    • 01:17:34
  60. Ep.59: Creating Through Different Lenses
    • 01:03:29
  61. Ep.60: AMA Episode
    • 46:36
  62. Ep.61: Not 'Just' A Film Critic
    • 55:35
  63. Ep.62: Meme Sabha
    • 01:12:10
  64. Ep.63: The Professional Fan
    • 01:15:51
  65. Ep.64: Evolving The Creative Agency Business
    • 01:13:01
  66. Ep.65: The Introverted Creator
    • 01:04:58
  67. Ep.66: AMA FEB 2020 - Agency FAQ, Content Next, Talent+culture & Lot ...
    • 47:27
  68. Ep.67: Power Of The Camera
    • 01:01:11
  69. Ep.68: The Business Of Wellness
    • 47:59
  70. Ep.69: AMA - Adapting To The New Normal & What’s Next?
    • 37:12
  71. Ep.70: Content In The Time Of Corona
    • 57:44
  72. Ep.71: Enabling Safe Self-Expression On Instagram
    • 01:22:11
  73. Ep.72: Failure Resume, Work-Life & Beyond
    • 49:04
  74. Ep.73: Communicating & Adapting During Lockdown & Beyond
    • 45:25
  75. Ep.74: Building The Next Stage Of Content On TikTok
    • 51:58
  76. Ep.75: Democratising Education
    • 54:34
  77. Ep.76: Creating Relatable Content
    • 47:15
  78. Ep.77: Direct To Consumer In A Pandemic & Beyond
    • 59:30
  79. Ep.78: Media & The Future Of Marketing
    • 44:54
  80. Ep.79: Balancing Traditional Experience With New Age Thinking
    • 51:45
  81. Ep.80: Growth, Leadership & Evolving Businesses
    • 54:15
  82. Ep.81: Scaling The E-Sports Ecosystem
    • 51:02
  83. Ep.82: Evolving The Role Of The Marketer
    • 01:00:57
  84. Ep83: Building Brands Around A Unifying Aesthetic
    • 44:12
  85. Ep.84: POV: Beyond Pride Month: Queer Culture & The Youth
    • 01:21:39
  86. Ep.85: Staying Ahead Of The Content Curve
    • 56:11
  87. Ep.86: Upskilling & Retooling Marketers
    • 40:25
  88. Ep.87: Telling Stories Through Audio
    • 48:23
  89. Ep.88: Using Consumer Insights To Digitise Physical Experiences
    • 39:12
  90. Ep.89: Building A Global Marketing Force Through Creativity & Cultur ...
    • 48:22
  91. Ep.90: Building A Career With Comedy As A Foundation
    • 55:46
  92. Ep.91: Evolving As An Independent Agency Network
    • 01:05:46
  93. Ep.92: Sustainability, Community Building & Commerce
    • 42:00
  94. Ep.93: Redefining Reading & Information Sharing
    • 44:28
  95. Ep.94: Evolving As A Creator
    • 45:00
  96. Ep.95: Brands, Audio & Modern Platform Ecosystems
    • 53:57